MNET Magic In Motion Academy Campaign
Client: MNET Corporate
Services provided: Conceptualisation of the Magic in Motion brand, Expo Planning, Internal Campaign, Promotional materials and copy writing.
Event Outline:
With all things that progress, M-Net Cares evolved into a new brand, simply titledM-Net Magic in Motion. This is an initiative focused on developing talent in the field of film and TV production, channelling much needed funding into skills development, knowledge sharing, education and learning. Through M-Net Magic in Motion, M-Net wants to attract dynamic young South African students into the film and TV community where their fresh perspectives and new ideas will shape the future. The reality is that for many young South Africans, working in the entertainment industry may seem like a far-fetched dream and M-Net aiming to change that. We assisted M-Net with the initial concept of the Magic in Motion Academy, creating its new look, internal awareness and the overall branding thereof.